分类： 产品术语

Failure Rate: The percentage of a firm’s new products that make it to full market commercialization, but which fai […]

Factor analysis: a process in which the values of observed data are expressed as functions of a number of possible cause […]

Factory Cost: The cost of producing the product in the production location including materials, labor and overhead. 制造成本 […]

Ethnography: A descriptive, qualitative market research methodology for studying the customer in relation to his or her […]

Entrepreneur: A person who initiates, organizes, operates, assumes the risk and reaps the potential reward for a new bus […]

Enhanced New Product: A form of derivative product. Enhanced products include additional features not previously found o […]

Early Adopters: For new products, these are customers who, relying on their own intuition and vision, buy into new produ […]

Divergent Thinking: Technique performed early in the initial phase of idea generation that expands thinking processes to […]

Distribution (physical and channels): The method and partners used to get the product (or service) from where it is prod […]

Disruptive innovation:Requires a new business model but not necessarily new technology. So, for example, Google’s Androi […]