作者： 创新及产品管理能力建设项目

Technology-Driven: A new product or new product strategy based on the strength of a technical capability. Sometimes call […]

Team Leader: The person leading the new product team. Responsible for ensuring that milestones and deliverables are achi […]

Team: defined as a small number of people with complementary skills who are committed to a common purpose, with a clear […]

Target Market: The group of consumers or potential customers selected for marketing. This market segment is most likely […]

Task: The smallest describable unit of accomplishment in completing a deliverable. 任务:能够产生可交付成果的最小可描述单元。

SWOT Analysis: “Strengths, Weaknesses, Opportunities, and Threats” Analysis. A SWOT analysis evaluates a com […]

Sustaining innovation:  does not create new markets or value networks but only develops existing ones with better value, […]

Sustainable innovation:  The process in which new products or services are developed and brought to commercialization an […]

Sustainable development:  development which meets the needs of current generations without compromising the ability of f […]

Support projects: can be incremental improvements in existing products or improvements in manufacturing efficiency of an […]