作者： 创新及产品管理能力建设项目

Risk Mitigation: Actions taken to reduce the probability and/or impact of a risk to below some threshold of acceptabilit […]

Risk Management: The process of identifying, measuring, and mitigating the business risk in a product development projec […]

Risk Avoidance: Changing the project plan to eliminate a risk or to protect the project objectives from any potential im […]

Risk Acceptance: An uncertain event or condition for which the project team has decided not to change the project plan. […]

Risk: An event or condition that may or may not occur, but if it does occur will impact the ability to achieve a project […]

Return on Investment (ROI): A standard measure of project profitability, this is the discounted profits over the life of […]

Resource Plan: Detailed summary of all forms of resources required to complete a product development project, including […]

Resource Matrix: An array that shows the percentage of each non-managerial person’s time that is to be devoted to […]

Reposition: To change the position of the product in the minds of customers, either on failure of the original positioni […]

Reactors: Firms that have no coherent innovation strategy. They only develop new products when absolutely forced to by t […]