月度归档： 2017 年 2 月

Project Pipeline Management: Fine-tuning resource deployment smoothly for projects during ramp-up, ramp-down, and mid-co […]

Project Management: The set of people, tools, techniques, and processes used to define the project’s goal, plan all the […]

Project Leader: The person responsible for managing an individual new product development project through to completion. […]

Program Manager: The organizational leader charged with responsibility of executing a portfolio of NPD projects. (See Se […]

Product Superiority: Differentiation of a firm’s products from those of competitors, achieved by providing consume […]

Product Requirements Document: The contract between, at a minimum, marketing and development, describing completely and […]

Product Rejuvenation: The process by which a mature or declining product is altered, updated, repackaged or redesigned t […]

Product Positioning: how a product will be marketed to customers. The product positioning refers to the set of features […]

Product Portfolio: The set of products and product lines the firm has placed in the market. (See Chapter 13 of The PDMA […]

Product Platforms: Underlying structures or basic architectures that are common across a group of products or that will […]